YouTube Shorts tracking

YouTube Shorts analytics for brands that pay creators

Track YouTube Shorts views for every creator in your UGC program. Paste each creator's channel and Viralytics pulls their Shorts from YouTube's official API, keeps the numbers current, and shows what each creator is costing you per 1,000 views.

YouTubeNo creator loginRefreshed dailyFrom $40/mo

How to track YouTube Shorts views

Add each creator's YouTube channel link (youtube.com/@handle) to Viralytics. It pulls their Shorts through the official YouTube Data API on every daily sync, updates views, likes, and comments, and leaves long-form uploads out. Creators don't connect their channels, and you see views, CPM, and what each creator is owed in one dashboard.

Running creators on more than YouTube Shorts? Viralytics tracks TikTok and Instagram in the same dashboard — see UGC tracking software for the full picture, or what a good UGC CPM is.

Metrics

YouTube Shorts metrics Viralytics tracks

Every Short from every creator's channel, with counts from YouTube itself.

MetricWhat you get
ViewsViews per Short from the YouTube Data API, updated on every sync
Likes & commentsPer Short, updated on every sync
DurationLength of each Short (Shorts are up to 3 minutes)
Title, thumbnail & post dateFind any Short at a glance and see when it went live
SubscribersEach creator's channel subscriber count
CPM & earningsWhat you paid ÷ Shorts views × 1,000 per creator, and what each creator is owed

Only Shorts are tracked: videos longer than 3 minutes are filtered out so long-form uploads don't skew your views or CPM.

How it works

How YouTube Shorts tracking works in Viralytics

No YouTube Studio access, no creator logins.

01

Paste the channel link

Add a creator with their youtube.com/@handle or /channel link. Set a start date so only Shorts made for your program count.

02

Every Short is tracked

Each daily sync pulls the channel's recent uploads from YouTube's API, keeps the Shorts, and updates their views, likes, and comments.

03

See who's worth paying

Views, CPM, and earnings per creator, ranked — next to the same creators' TikToks and Reels.

Features

Built for paid YouTube Shorts programs

Shorts are usually a cross-post. Viralytics tracks them properly anyway.

Official YouTube data

Shorts views, likes, and comments come from the YouTube Data API — the same numbers YouTube shows publicly.

Shorts only, no long-form noise

Videos over 3 minutes are left out automatically, so a creator's vlog or podcast upload never inflates their Shorts views.

Pay Shorts creators per view

Flat fee per Short, a CPM rate, or base + milestone bonuses. Shorts often pay a lower base than TikTok, so rates can be set per platform.

Views locked for fair payouts

Each Short's views are snapshotted 15 days after posting and used for pay, so slow-burn views can't reopen a bonus later.

A start date per creator

Set when a creator joined your program and older Shorts on their channel stay out of your numbers, CPM, and limits.

A portal for every creator

Send each creator a private link to their Shorts, views, and earnings — no YouTube Studio screenshots needed.

Paying creators per view or with bonuses? See how UGC payout software works →

Tracking Shorts by hand

Shorts are the platform everyone forgets

  • Cross-posted Shorts left untracked because checking them is a chore
  • Long-form uploads mixed in with Shorts view counts
  • Asking creators for YouTube Studio screenshots
  • No CPM for Shorts next to TikTok and Reels

With Viralytics

Every Short, tracked for you

  • Shorts pulled from YouTube's API on every daily sync
  • Views, likes, and comments per Short
  • CPM and earnings per creator, side by side
  • TikTok and Instagram Reels in the same dashboard
One dashboard

YouTube Shorts plus every other platform your creators post on

Most creators cross-post. Viralytics puts their TikTok, Instagram, and YouTube posts side by side, with rates and payouts set per platform.

YouTube Shorts tracking FAQ

How do I track YouTube Shorts views for creators?

Add each creator's YouTube channel link to Viralytics. On every daily sync it pulls the channel's recent uploads from the YouTube Data API, keeps the Shorts, and updates their views, likes, and comments — so you can see every creator's Shorts performance, CPM, and earnings without opening YouTube Studio.

Do creators need to connect their YouTube channel?

No. Viralytics reads public channel data through the official YouTube Data API, so creators don't log in, share YouTube Studio access, or grant any permissions. You only need their channel link or @handle.

Does Viralytics track long-form YouTube videos?

No. Viralytics is built for Shorts: any video longer than 3 minutes is filtered out, so long-form uploads don't affect a creator's views, CPM, or payouts.

How often are YouTube Shorts views updated?

Every daily sync fetches each creator's recent uploads from YouTube and updates the views, likes, and comments on their Shorts.

What YouTube Shorts analytics do brands get?

Views, likes, comments, duration, title, thumbnail, and post date for every Short, each creator's subscriber count, and the effective CPM and earnings for each creator based on what you pay them.

Can I pay creators per YouTube Shorts view?

Yes. Set a flat fee per Short, a CPM rate, or base plus view-milestone bonuses, with Shorts rates separate from TikTok and Instagram, and Viralytics calculates what each creator is owed from their Shorts views.

Comparing tools? See the best UGC tracking software, compared →

Finally track the Shorts your creators post

Paste your creators' YouTube channels and see views, CPM, and payouts for every Short today.